Call to action above the footer - Verba
The call to action is one band between the page content and the footer, the same across the whole site. It's the place for one main ask: subscribe, go to a section, get in touch.

#Set it up in the Customizer
The call to action is part of the free theme, on the Call to Action tab of AppearanceCustomizeVerba ThemePages. It stays hidden until you turn on Enable Call to Action.
A row of buttons, or a shortcode in their place. The shortcode route is how a signup form from another plugin ends up in the band.
A small label above the heading. Leave it empty to hide it.
The text of the band, with a choice of heading size.
One row per button in the action row.
Small icon and text items under the action row.
Up to four images at the left and right edges, with their own rotation and size.
One ask. A band with three competing buttons converts worse than a band with one, because the reader has to decide before acting.
#With Pro
Pro adds CTA Source on the General tab of VerbaTheme OptionsFooter: Off, Native (the Customizer version above), Elementor Template, or Block Pattern. A template or pattern puts your own composition in that place.
With Pro active, CTA Source starts at Off, which hides the Customizer call to action. If yours disappeared after installing Pro, set the source to Native.
#Related things
The action button in the header is a short prompt at the top of the page; this is a full section at the bottom. See The header.
For a signup form, see Subscribe forms.
Can I show a different call to action on some pages?
The band is site-wide. For a page-specific offer, put it in the page content itself.
It appears on posts too, and I only want it on pages
Use the After Content zone on the Content Zones tab of AppearanceCustomizeVerba ThemePages instead. It sits in the same place, and After Content Contexts picks where it shows. See Content zones and insertions.
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- Basic settings in the Customizer
- Set up dark mode
- Site layout: default, boxed, or wide
- Colors, fonts, and style kits
- Breadcrumbs
- Theme Options: the advanced settings panel
- General: site behavior
- General: optimization
- SPA and page transitions
- Content zones and insertions
- Blog: how posts are presented
- Before you go: the exit-intent banner
- Floating card: a post that follows the reader
- Marketing surfaces and analytics
- Accessibility settings
- Object-level settings
- Category fields
- Tag fields
- Author profile fields
- Widget areas
- Page fields and per-page layout
- Post fields
- Writing a post in Verba
- Single post settings in the Customizer
- Advanced single post settings in Theme Options
- Post formats
- Building a post from a block pattern
- Building a post with an Elementor template
- Post header styles
- Reading aids: how the four blocks work
- TL;DR summary
- Key points
- Table of contents
- Summarize with AI
- Reading bar
- Sharing: placements, styles, and copy link
- The share block in the post footer
- Continuous reading: the next post without a click
- Likes, views, and comment voting
- Related posts and read also
- Sources and citations
- Splitting a long post across several pages
- Comments
- Formatting the body of an article
- Archives in the free theme
- The posts page: showcase and featured author
- Advanced archives
- Archives from a block pattern
- Archives from an Elementor template
- Post and term listings
- Listing settings, group by group
- Where listings are used
- Listing settings and query
- Customizing the look of a listing
- Search results, the 404 page, and protected posts
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