Call to action above the footer - Verba

Header and footer

The call to action is one band between the page content and the footer, the same across the whole site. It's the place for one main ask: subscribe, go to a section, get in touch.

A call to action band with reader avatars, a heading, and a signup form
A call to action band with a signup form.

#Set it up in the Customizer

The call to action is part of the free theme, on the Call to Action tab of AppearanceCustomizeVerba ThemePages. It stays hidden until you turn on Enable Call to Action.

A row of buttons, or a shortcode in their place. The shortcode route is how a signup form from another plugin ends up in the band.

A small label above the heading. Leave it empty to hide it.

The text of the band, with a choice of heading size.

One row per button in the action row.

Small icon and text items under the action row.

Up to four images at the left and right edges, with their own rotation and size.

One ask. A band with three competing buttons converts worse than a band with one, because the reader has to decide before acting.

#With Pro

Pro adds CTA Source on the General tab of VerbaTheme OptionsFooter: Off, Native (the Customizer version above), Elementor Template, or Block Pattern. A template or pattern puts your own composition in that place.

With Pro active, CTA Source starts at Off, which hides the Customizer call to action. If yours disappeared after installing Pro, set the source to Native.

The action button in the header is a short prompt at the top of the page; this is a full section at the bottom. See The header.

For a signup form, see Subscribe forms.

Can I show a different call to action on some pages?

The band is site-wide. For a page-specific offer, put it in the page content itself.

It appears on posts too, and I only want it on pages

Use the After Content zone on the Content Zones tab of AppearanceCustomizeVerba ThemePages instead. It sits in the same place, and After Content Contexts picks where it shows. See Content zones and insertions.

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